Sweet Revolution: The Rise of Allulose and New-Age Sugar Alternatives

Sweet Revolution: The Rise of Allulose and New-...

In the search for healthier sweetening options, allulose emerges as a promising contender in the sugar substitute market. This low-calorie sweetener, which mirrors about 70% of sugar's sweetness, is naturally...

Sweet Revolution: The Rise of Allulose and New-...

whatever brands

In the search for healthier sweetening options, allulose emerges as a promising contender in the sugar substitute market. This low-calorie sweetener, which mirrors about 70% of sugar's sweetness, is naturally...

insights: pet food sales are booming

insights: pet food sales are booming

More than 3.2 million pets were welcomed into UK households since the start of the pandemic to ease lockdown loneliness, according to new data.   Pet Food Manufacturers' Association reveals...

insights: pet food sales are booming

whatever brands

More than 3.2 million pets were welcomed into UK households since the start of the pandemic to ease lockdown loneliness, according to new data.   Pet Food Manufacturers' Association reveals...

young people drive takeaway dessert sales

young people drive takeaway dessert sales

When you hear the word "takeaway", everyone immediately thinks of savoury food. But a survey from Brioche Pasquier has found that 58% of 16-24-year-olds and 62% of 25-34-year-olds have ordered...

young people drive takeaway dessert sales

whatever brands

When you hear the word "takeaway", everyone immediately thinks of savoury food. But a survey from Brioche Pasquier has found that 58% of 16-24-year-olds and 62% of 25-34-year-olds have ordered...

online plastic-free groceries

online plastic-free groceries

The plastic-free movement is growing strong and with more startups looking to make their mark for a better planet, we can now turn to the latest idea that we think...

online plastic-free groceries

whatever brands

The plastic-free movement is growing strong and with more startups looking to make their mark for a better planet, we can now turn to the latest idea that we think...

natural highs: the strategies driving mood-enhancing non-alcoholic drinks

natural highs: the strategies driving mood-enha...

Euphoric's are part blending adaptogens (herbs that help the body adapt to stress), nootropics (compounds that help enhance cognition), and botanicals (plants that balance flavour and function) that together, lift...

natural highs: the strategies driving mood-enha...

whatever brands

Euphoric's are part blending adaptogens (herbs that help the body adapt to stress), nootropics (compounds that help enhance cognition), and botanicals (plants that balance flavour and function) that together, lift...

artist focus: the killers enter the food category with hot sauces

artist focus: the killers enter the food catego...

Musicians are constantly looking for ways to increase their revenue streams. This approach will more than likely grow with the issues of Covid-19 plaguing live entertainment. We have already seen...

artist focus: the killers enter the food catego...

whatever brands

Musicians are constantly looking for ways to increase their revenue streams. This approach will more than likely grow with the issues of Covid-19 plaguing live entertainment. We have already seen...

new material made out of seafood shells & coffee ground waste

new material made out of seafood shells & coffe...

  The search for new sustainable materials to ease the pressure on our planet is a challenge that every company should participate in.   One such example is Tômtex—a material...

new material made out of seafood shells & coffe...

whatever brands

  The search for new sustainable materials to ease the pressure on our planet is a challenge that every company should participate in.   One such example is Tômtex—a material...

Dunkin' caffeinated coffee flavoured cereal

Dunkin' caffeinated coffee flavoured cereal

The cereal market has been leaning towards changing its approach on how to appeal to customers by focusing on health. This trend is about to be disrupted with an interesting...

Dunkin' caffeinated coffee flavoured cereal

whatever brands

The cereal market has been leaning towards changing its approach on how to appeal to customers by focusing on health. This trend is about to be disrupted with an interesting...

artist focus: Travis Scott x Reese's Puffs $50 cereal box

artist focus: Travis Scott x Reese's Puffs $50 ...

FMCG brands are thinking outside the box when it comes to appealing to the new generation of consumers. Generation Z customers, to be specific, digitally adopt new trends more and...

artist focus: Travis Scott x Reese's Puffs $50 ...

whatever brands

FMCG brands are thinking outside the box when it comes to appealing to the new generation of consumers. Generation Z customers, to be specific, digitally adopt new trends more and...

top 10 sources of plant-based protein

top 10 sources of plant-based protein

More and more people are interested in reducing their use of animal products. A shift away from meat-eating has never been easier with the advent of plant-based foods that have...

top 10 sources of plant-based protein

whatever brands

More and more people are interested in reducing their use of animal products. A shift away from meat-eating has never been easier with the advent of plant-based foods that have...

simple flavours for frugal consumers

simple flavours for frugal consumers

The food and drink industry is undergoing a major shift as consumers look for ways to stay stocked up on versatile meal essentials with little cost. Factors like inflation that...

simple flavours for frugal consumers

whatever brands

The food and drink industry is undergoing a major shift as consumers look for ways to stay stocked up on versatile meal essentials with little cost. Factors like inflation that...

the advantages of brand extension

the advantages of brand extension

Strong brand identity and clear, consistent messaging are what will enable you to stand out from the competition. Brand extension is the process of extending a brand's reach by introducing...

the advantages of brand extension

whatever brands

Strong brand identity and clear, consistent messaging are what will enable you to stand out from the competition. Brand extension is the process of extending a brand's reach by introducing...