product development

product testing & trends

We’re all about sparking fresh ideas and making a positive impact. With our Whatever Brands Club, we dive into testing, evaluating, and figuring out what your customers are craving next.

And the best part? We share those insights with you—completely free—through Whatever News.

product formulation & compliance

We’ve worked with farmers, flavour houses, and manufacturers to develop over 1000 amazing products at prices that don’t break the bank.

From plant-based and organic to free-from and cruelty-free, even kosher or halal-approved—we’ll help you find what you’re looking for, making all the products compliant with your market.

manufacturing sourcing

We focus in investing in top-notch production facilities to keep standards high.

We work exclusively with global production partners to turn your product ideas into reality. Our specialties include:

  • Food
  • Beverage
  • Seasonal/gift packaging