At Whatever Brands, sustainability isn’t just a goal—it’s a responsibility we embrace wholeheartedly. Through our cherished brand, Whatever Kidz, we’re dedicated to building a healthier, greener future for our children and generations to come. Our environmental policy reflects our commitment to minimising our impact on the planet while delivering products kids love and parents trust.
Sustainable Production Practices
We work with factories that operate under a zero-waste policy, ensuring every step of production is as efficient and sustainable as possible. For example, our pouch production facility is powered by renewable energy sources such as solar and natural gas, helping us maintain a cleaner and more responsible manufacturing process. To further reduce our carbon footprint, we’ve positioned our factories closer to our customers, cutting down on transportation distances.
Plastic-Free and Eco-Friendly Innovations
Reducing plastic waste is a priority for Whatever Kidz. By switching to biodegradable paper straws, we’ve already eliminated over 267 kilograms of plastic waste. We’re also committed to using minimal, eco-conscious packaging, particularly during transportation, to align with our planet-first philosophy.
Health-Conscious, Sustainable Products
Sustainability isn’t just about the environment—it’s about people, too. That’s why we’re reformulating our products to be both delicious and nutritious. By reducing sugar and focusing on natural ingredients like whole fruits, we’re creating healthier snacks that kids can enjoy without compromise.
Responsible Sourcing and Packaging
Our paperboard packaging is responsibly sourced from sustainably managed forests. Every material is carefully chosen to reflect our values and protect natural resources, helping us maintain a balance between quality and environmental care.
Investing in a Greener Tomorrow
We believe the choices we make today will shape the future of our children. From addressing climate change and reducing pollution to supporting biodiversity and renewable energy, we’re laying the foundation for a healthier, more stable planet.
Sustainability is a journey, and we’re proud to take these meaningful steps with Whatever Kidz. Together, we can create a brighter, greener future for generations to come.
At Whatever Brands, we’re not just creating products—we’re building a legacy we can all be proud of.